For SaaS teams

SaaS product guides your customers — and your AI agents — can actually use.

Replace scattered Notion pages, README files, and Intercom Articles with one branded product-docs home. AI-assisted authoring, an AI chatbot, and an MCP server built in.

docs.yourcompany.com
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Getting started
Quickstart
Ship your first integration in under five minutes.
$ npm install @northwind/sdk
added 1 package in 0.8s

Trusted by SaaS teams shipping better docs

HelpGuides customers

Your product docs shouldn't live in five places.

Most SaaS teams spread product knowledge across Notion, README files, Intercom Articles, and Slack threads. Customers can't find answers, AI agents can't read it, and writers can't keep up. HelpGuides consolidates everything into one branded, searchable, AI-aware home.

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Northwind Assistant
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How do I rotate an API key?
You can rotate your API key from Settings → API Keys. The old key keeps working for 24 hours.
From: Rotating API keys
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AI Chatbot

An AI assistant that actually knows your product.

Drop a single embed snippet on your site. Visitors get instant answers grounded in your product guides — and a contact handoff when the bot can't help.

  • Embeds on any site via vanilla JS or Google Tag Manager
  • Streams answers from your docs in real time
  • Failed queries logged so you know what to write next
← Back to articles
Generate from screenshots
Screenshots (3)
Context (optional)
Article about how to invite teammates and assign roles.

AI Authoring

Write product guides at the speed of screenshots.

Upload screenshots, add a sentence of context, and the editor generates a draft article — title, description, and markdown with images placed inline. Polish in the WYSIWYG editor and ship.

  • Generate from up to 5 screenshots in one shot
  • WYSIWYG editing with markdown export
  • Inline category creation — no context switching
docs.northwind.com/getting-started/quickstart
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Install the Northwind SDK
Get up and running in 30 seconds.
Tip: All SDK versions are signed and verifiable. See the security guide.

Branding

Custom branding, custom domain.

Run your product guides at docs.yourcompany.com with your logo, your colors, and your home-button link back to your app. Nothing screams 'third-party tool'.

  • Custom domain with automatic SSL
  • Accent color, logo, and favicon
  • Header website-link button to your app
Claude CodeMCP: helpguides
$ /mcp list helpguides
Tools available on helpguides (6):
whoamiReturn the current API key's identity
list_collectionsList all article categories
get_articleFetch an article by slug
create_articleCreate a new draft article
update_articleUpdate an existing article
upload_imageUpload an image for inline use
> Create an article titled "Webhooks" in the Integrations collection
✓ Created article webhooks (draft)
docs.northwind.com/integrations/webhooks
Ask Claude to update or add another article…

API + MCP

Claude and ChatGPT can read — and write — your docs.

Every workspace ships with a REST API and an MCP server. Connect Claude Code, Claude Desktop, or any MCP client and let your AI agents create, update, and search articles directly.

  • Six MCP tools: list_collections, get_article, create_article, update_article, upload_image, whoami
  • Same bearer-token auth as the REST API
  • Writes default to draft — your team publishes from the editor
Built to be found

Your docs rank where your customers search.

Every page is server-rendered with clean URLs, semantic HTML, an automatic sitemap, canonical tags, and FAQ structured data. Google indexes your docs and surfaces direct answers — so customers find you before they ever open a support ticket.

  • Server-rendered HTML — no JavaScript required to read or crawl
  • FAQ structured data so answers appear directly in search results
  • Automatic sitemap, canonical URLs, and OpenGraph metadata
  • Fast Core Web Vitals out of the box — built on Next.js
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Northwind·https://docs.northwind.com › security › api-keys
Rotating API keys — Northwind Docs
You can rotate your API key from Settings → API Keys. The old key keeps working for 24 hours so you can roll deploys without downtime…
How long does the old key keep working?
Can I rotate keys programmatically?
What happens to webhooks during rotation?

Everything else you need to ship great docs

Less ceremony, more shipping. The little things that add up over a year of writing.

Failed-query reports

See every search a visitor ran that returned no answer — the highest-signal backlog for what to write next.

Multi-user with roles

Invite your team. Super-admin, company-admin, and member roles. Track who created and last updated every article.

Full customization

Logo, accent color, custom domain, dark mode, embed widget — every surface inherits your brand without writing CSS.

AI-assisted writing

Generate drafts from screenshots, polish in WYSIWYG, and let an AI agent extend articles via the MCP server.

We replaced three different tools with HelpGuides. Our docs are now on docs.levelupdemo.com, our AI assistant deflects half our support tickets, and writing a new article takes ten minutes instead of an afternoon.

Mohnish Katre
Co-Founder, Levelup Demo

How HelpGuides compares

FeatureHelpGuidesIntercomZendeskFreshdesk
Custom domain for docs
AI chatbot trained on your docsBuilt-inPaid add-onPaid add-onPaid add-on
AI authoring from screenshots
Public + private docs in one productLimitedLimited
MCP server for AI agents
Starts atFree$$$$$$$

How it works

1

Sign up

Create your portal in 60 seconds. No credit card required.

2

Import or write

Paste from Notion, generate from screenshots, or write fresh in the WYSIWYG editor.

3

Embed or point a domain

Drop the AI chatbot on your site with one snippet, or point docs.yourcompany.com at your portal.

Frequently asked questions

What is SaaS product documentation software?

It's a hosted product where SaaS teams write, organize, and publish customer-facing guides for their app — usually with search, custom branding, analytics, and increasingly an AI assistant. HelpGuides is built specifically for this use case.

How is HelpGuides different from Intercom Articles?

Intercom Articles is a help center bolted onto a support inbox — it's priced for support teams, not product teams. HelpGuides is a product-docs home with custom domains on every plan, AI-assisted authoring built in, and an MCP server so your AI agents can read and write docs directly.

How is HelpGuides different from Notion or GitBook?

Notion is a great internal wiki but a clumsy public docs site — slow, generic styling, no built-in AI chatbot, no embeddable widget. GitBook is closer but focused on technical reference docs. HelpGuides is built for customer-facing product guides: branded portal, AI chatbot, screenshots-to-article authoring, MCP for AI agents.

Can I host docs on my own domain?

Yes. Add docs.yourcompany.com (or any custom domain) and we provision SSL automatically. Available on all paid plans.

Does the AI chatbot work on my marketing site too?

Yes. The chatbot is a standalone JS widget you can drop on any external site with one script tag — there's also a Google Tag Manager-compatible install path. It answers from your published docs and falls back to a contact form when it doesn't know.

Is there an API for product docs?

Every workspace gets a REST API with bearer-token auth. You can list collections, create and update articles, upload images, and read the current key's identity. Full reference in the docs.

Can Claude or ChatGPT edit my docs?

Yes. Every workspace exposes an MCP server with six tools (read, create, update, upload images, list collections, whoami). Claude Code and Claude Desktop work today; Claude.ai web Custom Connectors are on the roadmap. All MCP-authored writes default to draft.

Do you support private or internal-only docs?

Yes. Articles can be marked draft or unpublished, and we're rolling out fully private portals for internal knowledge bases. Reach out if you need this before public release.

Ship better SaaS docs this week.

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